Woolworths

Summer
BBQ Range

Woolworths approached with a brief
to create a video promoting their new range of Summer BBQ products. The videos were to be used across instore cartology screens, website and social platforms.
 
The direction saw a visual feast come to life as the viewer becomes a part of the process of cooking a full table feast using tight frame shots, slow motion and transitions between sizzling, cooking, flipping and assembling. Sound effects and upbeat music brought the video together to tempt and direct customers instore with a hankering
for a bbq. 

Art Direction - Liza Vella
DOP - Sean Thomas
Director - Darren Ralph
Stylist - Jane Collins

WOOLWORTHS BBQ RANGE
ART DIRECTION

STORYBOARDS
& PRE-PRO

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Selected Works

ROCKY ROAD MALLOWSART DIRECTION

WOOLWORTHS BTS 2020 CATALOGUEART DIRECTION & DESIGN

CRAFTED SOURDOUGHART DIRECTION

ATELIER CHILDBRANDING & DESIGN

DAVID JONES MENSWEARArt Direction

BWSART DIRECTION

SMITHS BBQART DIRECTION

JATZ DRUMSTICKART DRIECTION

GAYTIME CRUMBSART DIRECTION

MILKHOUSEBRAND IDENTITY & DESIGN

BRAS'N'THINGSDESIGN. POS. PACKAGING

OreoArt Direction

WGEAART DIRECTION

Interiors Home BookInteriors David Jones

WOOLWORTHS CHRISTMAS 2020 CATALOGUEART DIRECTION & DESIGN